Project Differentiation

What is Project Differentiation

Options For Completing Your Statement

• Project Differentiation for Advocacy Version (New)
• Instructions
• Project Differentiation Survey
• Sample Brochure/Word Format
• Sample Brochure/Pagemaker Format
• Sample Brochure/PDF Format (not editable)
• Project Differentiation (Original Version)

Credit Union Wall of Committment

• Credit Union statements of committment
• Credit Unions that have completed the Project Differentiaiton survey
• State Leagues’ Wall of Commitment

Use of Project Differentiation Statement

• Using Project Differentiation as a Strategic Planning Guide
• Using Project Differentiation for Positive Public Relations
• Using Project Differentiation for SEG Development
• Project Differentiation and Staff Training
• Marketing Project Differentiation to Your Members
• Statement Template
  (You can save this document and open it in Word or, simply cut and paste)

Additional Resources

• 2003 "Serving Members of Modest Means" Survey Report
• Sample Newsletter Articles
• Real Stories from Credit Unions
• Participation in Project Differentiation - State by State Statistics [Excel]
• Credit Union Reply Form
  [This document requires Adobe Acrobat].
• Artwork for Project Differentiation Ad
  [This document requires Adobe Acrobat].

Need more information?
Call Elizabeth Furey
601 Pennsylvania Ave, NW
South Bldg, Suite 600
Washington, DC 20004-2601
800/356-9655 ext. 6713

Copyright © 2009 - Credit Union National Association, Inc.